Daily Goals

2020 Goals: Branch into audio including podcasts and audio books

Time to talk about my first big goal for 2020! I’m getting into audio.

This is a big one that I’ve been working towards since 2017 when I started building an audio studio to do podcasting and audiobooks. I hit a bit of a snag when my daughter was born and I focused on being with her for her first year instead of doing audio, but now that things have settled down a bit at home I’m ready to do this.

My strategy for hitting audio is also part of my strategy for going wide. Audio is the fastest growing corner of the publishing market right now, and there are a lot of people listening to books and podcasts. These are my people. I’ve been an audiobook listener since the mid ’90s when the only way you could get audio was on tape. I haven’t listened to radio or music all that much since I got an iPod in the mid ’00s and discovered podcasts.

In addition there’s still a high barrier to entry for creating audiobooks, which means that there’s less competition in the market from indie authors. It can cost thousands of dollars to produce an audiobook, but if I’m able to do the recording and editing myself in my home studio then the only investment I have to make is time. It took hours spent learning Adobe Audition and audio engineering and the investment in creating the studio, but I’m hoping it’ll pay off dividends.

I’ve also wanted to start a podcast for years but never felt like I had anything to podcast about. That’s changed, though. I have ideas, and this is the plan:

Podcasting

Nonfiction Podcasting:

Motivrite: A podcast about what goes into being an indie author. I’ve learned a lot about the market over the years and would like to give back to the community by releasing a podcast with advice for authors. There are a lot of podcasts out there that focus on marketing a book and getting it to an audience, so I’m going to hit a different niche at first and talk about tips and tricks for getting the words down, and how to navigate life as a part time or full time indie.

Stretch goal – Indie Day Job: If I manage to complete all my other goals and I still have time then I’d also like to start a podcast where I talk to other indie creators about their day to day. I’m not sure if this will be happening because I already have a lot on my plate, but we’ll see. As the year goes on and some things succeed and others don’t I might have more time to launch this project.

Fiction Podcasting:

Avallanath: This is a story that’s been rattling around my head for the past decade about an author of very fat books, the fans who love to hate him, and what happens when his creations take matters into their own hands.

I started writing it while I was in grad school a decade back, and I released it as a webcomic at one point that got to be sort of popular with a few hundred people a day hitting the site daily. The problem is I’ve never been that good at drawing and I don’t feel like webcomics are a real growth area. So I plan on releasing it as an audio fiction podcast with a chapter or two a week.

Blake Byron: Paranormal Investigator: This is another story that’s been rattling around in my head for more than a decade, but I only sat down and actually wrote it in 2017. It’s the story of a former special forces soldier turned campus cop who wanted a nice quiet life. Then he came across the victim of a vampire attack, killed the vampire that killed her, and found himself in the crosshairs of the local vampires. I tried releasing this in 2017 and it didn’t meet with much success, but it’s a fun story that I enjoy and I feel like it could do well with a bit of a marketing push so I’m going to try it out in audio and see what happens.

GameLit: I have a couple of GameLit stories I’ve been working on since 2016ish when LitRPG first started taking off. The first one I plan on releasing in audio and as a wide book release is Dice Mage, which is going to be a complete rewrite of a book I released near the end of 2018 that had some moderate success, but I think it would do better being rereleased with the new longer outline I’ve worked out that tells more of a story.

Audiobooks

The plan is to release these novels wide on all ebook platforms once they’ve been finished, and then start releasing the audiobook episodes with one or two chapters being released per week to drum up interest. I’ll push people towards the finished ebooks at the end of every episode if they want to hear the whole story at once.

I also plan on releasing episodes early to backers on my Patreon which I plan on really hitting hard in 2019-2020. With a little luck I’ll be able to build an audience of readers and audiophiles who contribute for a chance to get episodes early while also adding another leg to my income table that isn’t Amazon and Kindle Unlimited.

When the books are finished in podcast form I’ll eventually release them wide as paid audiobooks as well. I won’t be going exclusive with Audible, but instead going wide with services like Findaway to diversify my income base.

Daily steps to achieve this goal

Having a lofty annual goal is all well and good, but it’s also important to think about the daily steps that’ll be necessary to make it happen. There are only so many hours in a day, and if I’m going to do everything I want to do in the 2019-2020 year then I’m going to have to focus and do it one day at a time.

The daily goal for this one is easy enough though. I’ll disappear into my home studio for a couple of hours every night after the kids are in bed and work on recording stuff. I’ll probably only do this Monday through Friday, taking weekends off to relax and have a little bit of fun.

Wrapping up

And that’s the audio plan for 2019-2020! I’m in the middle of production of episodes of Blake Byron and hope to start releasing that podcast in October to tie in with the horror vibe the book gives off. I’ve worked out outlines for nine episodes of Motivrite so far as well. I have about ten episodes of Avallanath written and will start recording that soon, and I’m currently working on finishing the updated version of Dice Mage and probably won’t begin recording that until November or December.

It’s a lot on my plate, but I really enjoy sitting in the booth and doing some recording. It gives me an opportunity to explore a new market, give another polish run on the manuscript, and flex my acting muscles which I haven’t had a chance to do in years. I’m looking forward to seeing where I’ll be in audio by next year!

Progress update: 11/1/2018

November! The start of NaNo, which I won’t be participating in, but that’ll be in its own post. This is my daily progress update to keep me honest!

I didn’t get anything done yesterday. I went on a field trip with my kid which ate up most of the day, and when I got home I was so exhausted that I took a nap that lasted just long enough for me to feed the kids and go out for trick or treating.

Today was more productive from a writing standpoint! I wrote 13,223 words and revised 9,951.

On the podcast front it was also a productive day. I finished chapter 8 of Dice Mage and will be launching that in the next couple of days. I also changed the intro and outtro to a couple of episodes of a podcast about writing that I’ve been working on. I’d originally conceived of the podcast as daily, but if I’m also doing fiction podcasts that’s not possible so I’m changing the bumpers to reflect the new weekly schedule.

That should launch here pretty soon as well considering I have quite a few episodes in the bank.

All in all it was a productive day. Here’s hoping I continue the streak tomorrow!

Progress update: 10/30/2018

A bit of a slower day today. Didn’t get much sleep the night before because of a sick kiddo, and as such I ended up sleeping a good chunk of the morning away which hit me right in the productivity.

I wrote 8336 words today and revised 4,129. Not a bad day, but I didn’t get much other work done aside from writing because the morning was shot.

On the podcast/audiobook front I recorded and finished chapter 7 of Dice Mage. I also submitted a support ticket to the good people at Libsyn to get the slug for the hosting I’m paying for there switched to reflect Dice Mage rather than Blake Byron, which I’ve abandoned for the moment. Once that’s sorted I’ll upload the first seven chapters and start my great experiment seeing if podcasting is a decent way to build an audience!

That’s it for today. It was an abbreviated day so it’ll be an abbreviated day.

Progress update: 10/29/2018

I’m going to start a new thing where I do a quick update at the end of a work day talking about everything I accomplished that day. I figure it’s a way to keep myself accountable while also providing some encouragement to get my butt in gear and get stuff done.

Today I wrote 11,941 words across seven projects I’m currently working on. I had a bunch of outlining in there as I’m currently outlining one book for my pen name, and another that I plan on releasing under my name.

I also revised 9,086 words on a project for my main pen name that I’m putting the finishing touches on. I’m a little behind on that one, but what can you do?

I’m getting closer and closer to finishing the sprawling 200,000 word doorstopper GameLit novel I’ve been working on for almost a year now. Even when I finish that there are going to be heavy edits to be done, but simply being close to the end on a project that’s the longest book I’ve ever written feels pretty good. I’m going to have to bust my butt on revisions to get it out by the holiday season though.

I also made progress on the Dice Mage podcast audiobook experiment I’m going to try with that book. Everyone keeps talking about how audio is the new hotness, and I figure I’ll give it a try and see if it’s any good for audience building. I finished editing chapter 5, and recorded, edited, and finished chapter 6 as well. I plan on releasing that to the world now that I have six episodes banked to get those download numbers up when it goes live on various podcasting services.

I also started, but didn’t finish, a couple of blog posts. One about making dining reservations at Disney World, based on a recent experience I had dealing with that frustration, and another about my experiences with the Sega Genesis on the occasion of that system’s 30th birthday.

That’s it for today! Time to hit the sack and prepare for another full day tomorrow.

Daily Targets: 9/21/2017

Today I not only hit most of my targets, but I knocked them out of the park. Here’s the breakdown:

Romance 1: 2227 of 2000

Romance 2: 7088 of 2000

Erotica 1: 1055 of 1000

Erotica 2: 1696 of 2000ish

Thriller: 1568 of 1500

If you’ve been paying attention you’ll note that I’ve shifted what I’m working on just a little. I made the decision at the end of August that I was going to keep my daughter home with me for her first year. Both because it seemed ridiculous to pay a daycare to watch her sleep and feed her every few hours and because I was going to be working harder to make up the cost of daycare when I could be putting that energy into taking care of her more directly.

That means I’ve had a shift in how I work. In the past I spent a lot of time working on new projects because I tended to get distracted by new shiny things pretty easily. I’m still working on new projects, but I’m working on new projects within the context of pen names that I’ve already established so I know there’s a better chance of success.

I have my daughter home with me for the next year or so, and so it’s time to focus on existing pen names rather than striking out with new things. There are a few ideas I’ve wanted to try and I’m excited about this shift. Plus I’m reminded of the Ron Swanson quote:

I’m going to focus on whole-assing my writing for awhile and returning to basics rather than splitting my attention by trying to launch some podcast projects that may or may not be successful. I’m also going to continue working on the supernatural thriller/horror/humor project that I’ve been working up so I’ll be trying at least one new thing. I also plan on focusing more on this site and working on sone nonfiction things about indie publishing here for now rather than recording a podcast.

The one thing I didn’t accomplish was getting some editing done on the thriller project, but I’ll just have to make that up tomorrow. I’ve switched back to dictation and that’s really been making a difference for helping me to knock out word counts. I can record most of my stuff at night after everyone else has gone to bed and then work on correcting and editing the next day which has been going well so far.

All in all today wasn’t a bad day. I set out with a target of 6500 words and ended up with 13634. Today was about as productive as some of my days before I had a little bundle of joy sleeping next to me while I make corrections and edits on the iPad Pro.

Now to keep up with that momentum into the holiday season!

The year of busting my ass

So I just got done reading Arnold Schwarzenegger’s autiobiography¬†Total Recall that tells the story of his life from his early days until the late 2000s when it was published. I have to say I came away from the book inspired. Say what you will about the guy, but he has a work ethic. He saw a goal, decided he was going for it, and didn’t let anything like doubts or second guessing stop him once he set one of those goals.

It’s inspiring stuff, and it’s inspired me as well. I’ve had a few projects that I’ve been kicking around and I’ve decided that I’m going to try a new experiment. I call it the Year of Busting My Ass.

What does that mean? Well it’s actually pretty simple. It means I’m going to come up with some goals, and for the next year I’m going to bust my ass to make sure those goals become a reality. It won’t be the first time I’ve done something like this. Having my daughter home with me watching her and working has reminded me of the most productive time in my life back in 2014 when I was busting my ass writing, working a full time job, and helping to take care of my brand new son.

Basically it’s when I feel a time crunch that I’m at my most productive. At least that’s the idea.¬†So here are the goals that I’d like to accomplish week to week for the next year:

  1. Write 5500 words a day every day with breaks for holidays.
  2. Set up a regular schedule of posting under my romance pen name every six weeks, alternating slightly between niches and working on two at a time so that I’m getting something out every three weeks or so.
  3. Get back into a regular schedule with my steamy romance/erotica pen name so that I’m releasing a new short/novella of around 20k-25k every three weeks.
  4. Publish a new episode of my epic fantasy comedy podcast every week.
  5. Publish two audio chapter episodes of my supernatural thriller/urban fantasy/horror comedy audiobook podcast every week as individual episodes.
  6. Publish an episode of my writing motivation podcast every week.
  7. Exercise for an hour and a half every day and get back into shape, because this tubby look isn’t working for me.
  8. Clean up my diet and start eating a more healthy and balanced diet to support my desire to get in shape, because this tubby look isn’t working for me.
  9. Get seven to eight hours of sleep a day.
  10. Make $150,000 in the next year from all of my writing and podcasting efforts.

Are all of those doable? Maybe, and maybe not. I think they’re certainly possible given past performance. It’s just a matter of buckling down and actually doing in the work.

I’m gonna be honest here. I’ve been in a bit of a slump this past year and a half. It started with my grandma getting sick and ultimately passing at the end of 2015, then we moved to a new house in the middle of 2016 which took move of my time than I’d like even though it was totally worth it. My dad was diagnosed with cancer about a year ago and died at the end of September 2016 which did a number on me even if I wasn’t willing to admit it to myself at the time. Then my wife got pregnant which we were totally trying for, but having a pregnant wife and then a new baby in the house is a surefire recipe for messing up even the best planned schedule.

In short there’s been a lot that’s happened in the past year and a half and I feel like I sort of dropped the ball. I got used to coasting along with the success I’ve already achieved even though I knew that success wasn’t going to be enough for me. I still have things I want to accomplish in my indie career, and I feel like getting to the point where I have a good full time income I can use to support myself and my family is only the beginning.

It’s time to stop with excuses. It’s time to buckle down and get shit done while also maintaining a work/life balance. It’s time for the year of busting my ass.

September 2016 was a really bad time for me where I didn’t get any work done because I was dealing with a terrible loss and being there for my family. September 2017 is going to be the month I get back the old me who worked his ass off to get where I am now, and hopefully achieve things beyond anything I could’ve imagined when I was quitting the day job.

Daily update: 8/21/2017

I should really start doing these daily writing updates again. I’ve had to start really regimenting my time because I’m taking care of my daughter during the day. It’s one of the perks of working for myself, but it also means I have to be a lot more careful about how I spend my time.

And I need to spend some of my time building this blog. Both because it’s fun and because it’s part of the whole long term strategy I’m working on to publish stuff under my own name.

So with that in mind, here is what I accomplished yesterday to advance my long term business goals:

Writing

Romance: 2044 words

SciFi Romance: 2039 words

Erotica: 1007 words

Paranormal Thriller/Comedy: 2041 words written, 2400 words revised

Fantasy Audio Drama: 1049 words

Total daily word count: 8180

Podcasting

I really ran into some frustration with this yesterday. I’ve been trying to get my recordings to work with a Rode NTK Large Diaphragm Condenser microphone. For those unfamiliar with audio there are two kinds of microphones that are used for audiobook and podcast narration.

Dynamic microphones are less sensitive and have a little less vocal range and nuance. They’re the kind of microphone preferred by podcasters, livestreamers, etc. because they provide that big boomy “radio” voice.

Condenser microphones are way more sensitive but they pick up a lot more nuance in your voice. So they’re popular with audiobook narraters and voiceover artists because it catches more of the performance.

The problem with condenser mics is that super sensitivity also means they can pick up everything which isn’t necessarily a good thing if you’re in a home studio where the kids are playing down the hall and the neighbors are out chatting and your wife is watching CSI: Miami in the bedroom on the other side of the house. You inevitably pick up the sound of play, the neighbors, and Roger Daltrey screaming to punctuate David Caruso making a clever murder related quip.

I’ve been trying to make the Rode NTK, a wonderful microphone with a great sound, work, but I’m coming to the conclusion that it’s just not right for my setup right now. A small walk-in closet in an out of the way part of the house that ain’t a studio no matter how much I gussy it up.

Basically I’m spending so much time “fixing” things that sneak into the recording in post-production that it’s causing major delays and making it so I couldn’t release my big audio drama I’m planning on a reliable schedule, so I think it’s time to move back to dynamic mics for now and see if the results are any better.

Because right now I’m way behind the schedule I want to stick to, which is frustrating.

That’s the thing about being an indie though. You’re going to run into problems like this, and part of the fun and the frustration is figuring out solutions to these problems. Sometimes you get it right and it’s amazing, and sometimes it’s days of frustration. Yesterday was one of the frustrating days on the podcast front, but here’s hoping that won’t last much longer!

Goals: 4/25/2017

In an effort to be more accountable I’m going to start posting about what I accomplished the day before. Mostly this is being accountable to me since I’m the only person reading this right now, but maybe someday other people will read and be inspired too! At least that’s what’ll happen if some of the things I have in the pipeline work out.

Writing Goals:

LGBT Romance – 2926

Erotica – 5014

Steamy Romance – 1216

SciFi – 2032

Total – 11188

Thoughts:

That was a pretty good word count. If I hit my goals I should do about 12,000 in a day, but I very rarely hit the ideal goal. I had to write a lot in erotica because I’ve fallen behind and have to keep to a release schedule there, but I made up the difference because I didn’t work on a paranormal romance I have in the works.

I also decided to start working again on a science fiction story I’ve had in the pipeline for awhile. This is one I’m planning on releasing under my name rather than a pen name and it’s coming along nicely.

Finally I made the difficult decision today to put to rest a science fiction romance pen name. The first novel I had on that pen did insanely well and made me thousands of dollars, but after spending a year trying to cultivate that pen with diminishing returns it’s become clear to me that I caught lightning in a bottle with that first release and haven’t been able to do it again.

It’s difficult letting something go that was once a good moneymaker for me, but the charts in Book Report speak for themselves and it’s time to start exploring other pen names which is why I’m dedicating my old SFR writing block to good old fashioned SF.

Editing Goals:

Paranormal Romance – 7843

Nothing much to say here. I was a little behind on editing a PNR book so I dedicated some extra time to it last night to get closer to back on schedule. I have high hopes for this one, but we’ll have to wait and see.

Podcast Goals:

I’m working on a podcast audio drama based on an old webcomic I worked on once upon a time which is in turn based on a novel I’ve been working on for years. I feel like the thing is too quirky to find an audience with a traditional publisher and it would be difficult to market in the Fantasy self-publishing space. Instead I’m going with a podcast audio drama because quirky and funny seems to fit in there. Plus I’ve always wanted to do a podcast and I loved the BBC Hitchhiker’s Guide growing up so it’s a fun experiment for me that’s a change from putting words on the screen all day long.

Today I:

Sifted through old comic scripts and put them in the correct order. I was bad about restarting the comic and have multiple versions of multiple stories saved in different folders so I’ve been trying to make sense of them.

Finished editing the draft for episode 1.

Put in an RMA request for some microphones I tried out and ultimately didn’t like. I’ll be doing a post on a microphone shootout at some point on this blog.

Listened to a few episodes of Wolf 359 which is a popular audio drama, though scifi, in the space I want to break into. Had a pretty good time listening to it.

Came up with a few new ideas about how to structure the podcast. I’m still trying to decide how I want to release episodes. I may have come up with a way to have something out weekly, but we’ll see. I don’t want to say too much since we’re still early days.

Personal Goals:

One of the difficult things about working for yourself is the illusion of time. It looks like you have a lot of it, and the reality is you have none. I’ve decided one goal I want to work towards with the little free time I have is getting in shape. To that end I went on a 1.5 hour walk today down to a reservoir near my house. Pushed the kid in the stroller and listened to some podcasts along the way. Also burned about 400 active calories according to the iWatch and I stayed within my calorie goals for the day so I blew my fitness goals out of the water.

All in all it was a productive day. I’m also off to a bad start today as I spent more time at the FedEx store than I should’ve sending those microphones back, but what can ya do?

Catch you tomorrow with another (hopefully shorter) update!